[advocacy] is this list active?

[Miguel A. Arévalo]

Arc Riley wrote:
> On Wed, Feb 25, 2004 at 09:36:56AM +0000, Daniel James wrote:
>
> "Ogg Vorbis" is a thing, yes.  It means an Ogg file with just Vorbis, to
> be compatable with the spec, and important for branding hardware
> devices which support it.  "Ogg Theora" is also such a thing, as the
> spec describes it as Theora+Vorbis only.  Ogg Speex/FLAC are less used
> (btw, FLAC is an acronimn, so it's all caps) in an Ogg container because
> they're less useful that way (this will change as Icecast gains support
> for streaming them, whereas it'll need the Ogg container).
>
> So while codec-branding for specific products which support just the one
> codec is justified, I think we need to really concentrate on branding
> "Ogg" as it's own thing, and begin to phase codec-specification out of
> the marketing.

Hi, I think that what logo is used is not too important but THIS is
really important, we need some Xiph Official Branding Policy based on
technical support, especially now that Theora is coming closer. I don't
mind if it is Ogg(codec), Ogg Level I or whatever but it's very
important to have it on Xiph.org. And yes I also thing that we should
base branding around Ogg, just as Apple does with Quicktime (and not
sorenson) and M$ with Windows Media.

> Atleast that's how I've seen it. :-)  I'd love to hear other opinions on
> the matter...

Metoo,

Miguel A. Arévalo
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